New Leguan marketing lead part of global goal
15 October 2024
Leguan Lifts has appointed a new marketing manager Juuso Valtakari.
The role, which started in early August, represents the company’s goal to expand its influence in global markets.
Valtakari brings over 10 years of experience in building international brands and leading multi-layered marketing efforts. “Juuso brings fresh energy, innovative insights, and strong strategic expertise that will elevate Leguan Lifts’ marketing to a whole new level,” said Managing Director, Esa Vuorela.
“Our goal is to strengthen our position in the global markets as a manufacturer who not only keeps up with the industry standards and development but also sets the direction to everyone else.”
Leguan Lifts, part of the Finnish Avant Group, is also planning to break into the North American, Australian and Asian markets.
Valtakari commented, “We manufacture the best spider lifts in the world. My job is to ensure that this message reaches current users and new potential users who have not yet been introduced to our products or are using alternative methods in their work.
“Leguan Lifts has always been able to anticipate market trends and adapt to changes. I am truly honored and excited about this opportunity to work in a company that can adapt swiftly when needed and is not afraid to challenge other major players in the industry.”
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